Dispositif qui récompense les clients qui achètent souvent.
A scheme rewarding customers who buy often.
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See how the word “programme de fidélité” is used in sentences
Leur programme de fidélité offre des vols gratuits. — Their loyalty program gives free flights.
As-tu déjà rejoint le programme de fidélité ? — Have you joined the loyalty program yet?
Nous avons adhéré au programme de fidélité de l'hôtel au printemps dernier. — We signed up for the hotel's loyalty program last spring.
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