Travail de construction de l'image publique d'une entreprise.
The work of building a company's public image.
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See how the word “image de marque” is used in sentences
L'image de marque donnait au produit un air haut de gamme. — The branding made the product look premium.
Nous avons engagé une agence pour refaire notre image de marque. — We hired an agency to redo our branding.
Cette image de marque fonctionne-t-elle sur d'autres marchés ? — Does the branding work in other markets?
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